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Explore top-quality rods, reels, and combos from brands like Shimano, Daiwa, Abu Garcia, and Fenwick.
Shop online for ice fishing electronics, fish finders, augers, and portable sonar units.

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Showing 145 - 168 of 1170
ST. CROIX St. Croix Victory Spinning Rods
ST. CROIX
Designed and handcrafted in Park Falls Victory utilizing the combination of St. Croix’s proprietary SCVI and SCIII carbon fibers in a hybrid pattern... More
Designed and handcrafted in Park Falls Victory utilizing the combinati...
C$269.99 C$269.99
GARMIN Garmin LiveScope Plus LVS34
GARMIN
*Transducer Only* <br>The latest in LiveScope technology, the LiveScope Plus System offers improved resolution, reduced noise, clearer images and bett... More
*Transducer Only* <br>The latest in LiveScope technology, the LiveScop...
C$1,739.99 C$1,739.99
OTTER Otter Vortex Pro Monster Lodge
OTTER
Make yourself at home on the ice with the Otter Vortex Pro Monster Lodge thermal ice shelter. Thanks to a spacious 132-sq ft fishable area and a --sid... More
Make yourself at home on the ice with the Otter Vortex Pro Monster Lod...
C$1,049.99 C$1,049.99
PLANO Plano Guide Series Double Rod Tube Case
PLANO
All the nifty parts of the single guide series case, plus a few features that ensure safe storage and transportation of your two favourite rod and ree... More
All the nifty parts of the single guide series case, plus a few featur...
C$129.99 C$129.99
HUMMINBIRD Humminbird Helix 7 Chirp MEGA SI GPS G4N Sonar
HUMMINBIRD
The HELIX 7 CHIRP MEGA SI GPS G4N fish finder features MEGA Side Imaging, MEGA Down Imaging, Dual Spectrum CHIRP Sonar, AutoChart Live, Internal GPS a... More
The HELIX 7 CHIRP MEGA SI GPS G4N fish finder features MEGA Side Imagi...
C$1,434.99 C$1,434.99 C$1,234.99 C$1,234.99
You save 14%
ST. CROIX St. Croix Legend Tournament Bass Spinning Rod
ST. CROIX
Bass-focused. Premium. Extensive. Traditional. Buy if you are seeking technique-specific tournament-grade rods with more traditional cosmetics and pre... More
Bass-focused. Premium. Extensive. Traditional. Buy if you are seeking ...
C$369.99 C$369.99
HUMMINBIRD Humminbird Ice Helix 7 Chirp Gps G4 All Season Sonar
HUMMINBIRD
The ICE HELIX 7 CHIRP GPS G4 All Season has more fish finding power than one season can handle. More
The ICE HELIX 7 CHIRP GPS G4 All Season has more fish finding power th...
C$1,524.99 C$1,524.99
JIFFY Jiffy Replacement 10" Ripper Torch Blade
JIFFY
Replacement Blade For Jiffy Rogue and Torch Drill Assemblies. Right Handed Rotation. More
Replacement Blade For Jiffy Rogue and Torch Drill Assemblies. Right Ha...
C$59.99 C$59.99
BERKLEY Berkley Trilene Xl Smooth Casting Line
BERKLEY
Why does Berkley have the best line on the market? See for yourself. Strong, durable and reliable, with a smooth cast that is almost too good to be tr... More
Why does Berkley have the best line on the market? See for yourself. S...
C$12.99 C$12.99
SEAGUAR Seaguar Red Label Fluorocarbon Line
SEAGUAR
Seaguar Red Label, Strong and Highly Abrasion Resistant, Premium, 100% Fluorocarbon Performance Fishing Line, Virtually Invisible. More
Seaguar Red Label, Strong and Highly Abrasion Resistant, Premium, 100%...
C$19.99 C$19.99
CANNON Easi-Troll Manual Downrigger
CANNON
Ideal for smaller boats and fishermen just beginning to realize the advantage of fishing a downrigger. Features an innovative design with a 1.5:1 retr... More
Ideal for smaller boats and fishermen just beginning to realize the ad...
C$379.99 C$379.99
MINNKOTA Minn Kota PowerDrive Motor - 48", 12V, 45 lb
MINNKOTA
Reliable. Capable. And fully able to handle anything a day of fishing brings. PowerDrive shows up to the launch ramp every day with big-time technolog... More
Reliable. Capable. And fully able to handle anything a day of fishing ...
C$1,164.99 C$1,164.99
SHIMANO Shimano SLX DC Reel [SLXDC151XG]
SHIMANO
Built on the same compact, rigid and versatile platform as the popular SLX baitcasting reel, with the addition of Shimano’s unique DC Braking techno... More
Built on the same compact, rigid and versatile platform as the popular...
C$299.99 C$299.99
SHIMANO Shimano TRANX 400 B Reel
SHIMANO
The Shimano Tranx 400 B is the latest iteration in the legendary Tranx family, a powerhouse low-profile baitcasting reel built for throwing big baits,... More
The Shimano Tranx 400 B is the latest iteration in the legendary Tranx...
C$499.99 C$499.99
SHIMANO Shimano Compre Lite Rod
SHIMANO
The pursuit of trout and panfish demands the same finely tuned gear needed for other species. The Compre Lite series from Shimano delivers high perfor... More
The pursuit of trout and panfish demands the same finely tuned gear ne...
C$149.99 C$149.99
UGLY STICK Ugly Stik Bigwater Conventional Rod [BW4080C801]
UGLY STICK
For the challenge of big game fishing, anglers around the world choose Ugly Stik Bigwater rods. Dependability, toughness, and durability is the backbo... More
For the challenge of big game fishing, anglers around the world choose...
C$119.99 C$119.99
FENWICK Fenwick HMG Predator Casting Rod
FENWICK
Fenwick HMG changed fishing forever in 1973 with the creation of the first ever all graphite fishing rod. HMG meant High Modulus Graphite then and it ... More
Fenwick HMG changed fishing forever in 1973 with the creation of the f...
C$249.99 C$249.99
FENWICK Fenwick Elite Ice Spinning Rod
FENWICK
Driven by the pursuit of excellence, the Fenwick Elite Ice rods deliver crisp, sensitive actions that are designed for a wide variety of ice fishing t... More
Driven by the pursuit of excellence, the Fenwick Elite Ice rods delive...
C$129.99 C$129.99
ABU GARCIA Abu Garcia Vendetta Spinning Rod
ABU GARCIA
With a continued tradition of advanced design and precision performance, the Vendetta rod series provide a lightweight and well-balanced feel with sup... More
With a continued tradition of advanced design and precision performanc...
C$129.99 C$129.99
ABU GARCIA Abu Garcia Beast Casting Rod
ABU GARCIA
Beast series rods have been designed to be paired with the Beast Reels to throw big baits for large powerful fish. More
Beast series rods have been designed to be paired with the Beast Reels...
C$239.99 C$239.99
PLANO Plano ProLatch Line Spool Box
PLANO
Whether mono, fluorocarbon or braid, the condition of your fishing line is too important to leave to chance. Keep it organized and tangle-free with Pl... More
Whether mono, fluorocarbon or braid, the condition of your fishing lin...
C$24.99 C$24.99
FRABILL Frabill Conservation Ultralight Net - 21"x24"
FRABILL
One-handed catches have never been easier with the all-new Conservation Ultralight net. The low resistance net and handle slide in and out of the wate... More
One-handed catches have never been easier with the all-new Conservatio...
C$209.99 C$209.99
DAIWA Daiwa QC 750 Ultralight Reel [QC750]
DAIWA
The QC750 is the perfect reel for anglers fishing light to ultra-light fishing scenarios. Panfish, trout, and ice fishing are all perfect uses for the... More
The QC750 is the perfect reel for anglers fishing light to ultra-light...
C$39.99 C$39.99
ZEBCO Zebco Roam Spinning Combo
ZEBCO
Take your adventures off the beaten path with the new Roam spinning combo. More
Take your adventures off the beaten path with the new Roam spinning co...
C$59.99 C$59.99
Showing 145 - 168 of 1170
Fishing

Whether you're casting for bass in Ontario, jigging for walleye in Manitoba, or chasing salmon on the West Coast, find the fishing gear trusted by anglers coast to coast. Explore top-quality rods, reels, and combos from brands like Shimano, Daiwa, Abu Garcia, and Fenwick.

Shop online for ice fishing electronics, fish finders, augers, and portable sonar units. A limited selection of tackle and lures is available online, with a full range in-store—including soft plastics, jigs, spoons, and more.

From open water to ice fishing, we've got the gear to keep you reeling year-round.

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